CintaQuran Digital Educational Growth

Project Overview

CintaQuran offers Islamic digital educational products. The goal was to drive sales and market penetration through data-driven performance marketing strategies and multi-channel campaigns.

My Role & Execution

I spearheaded the digital product sales scaling operations, utilizing performance marketing campaigns primarily across Meta and Google platforms.

• Focused on scaling sales while simultaneously reducing the cost per acquisition, ensuring lead quality remained high for premium programs such as the Quranic Family Camp.
• Implemented effective funnel strategies specifically designed for the Sholat Khusyuk and Tahrir programs.
• Developed remarketing strategies designed to boost customer retention and encourage repeat purchases.

Results

The implementation of targeted funnel strategies led to an impressive increase in conversion rates, reaching 20% for key programs. The remarketing efforts successfully improved customer retention and drove repeat purchases, solidifying CintaQuran’s market presence and revenue.